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2015
06-28

如何做好网站用户体验

如何做好网站用户体验 - 第1张  | 枫叶树seo博客

用户体验有多重要?举例说明,我运营的网站一年访客累计加起来有10万IP,注意是一年时间才十万ip,有些大型的网站一天的访客都有几十万,一年10万的IP的访客并不多,平均每天才几百IP。这就是用户体验的区别,用户体验的好的网站每天的IP都有几十万,用户体验差的网站每天IP只有几百个甚至更低。明白了用户体验的重要性,今天我们一起聊聊如何做好网站用户体验。

1:做好内容

内容是一个网站的核心,也是网站吸引访客和留住访客的法宝,拥有高质量内容非常重要,内容不光是从文字下手,还有每一篇文章的配图都要做到经典,文章的配图应该和内容有相辅佐的作用,配图的作用一方面是防止用户阅读疲劳,另一方面是让用户能容易理解文章的内容的意思。

2:网站的模板

模板是网站外表的重要一点,美好做好能给用户很好的视觉体验,模板有点像人穿的衣服人靠衣装、马靠鞍,网站靠模板提高形象。比如以前我见过一个关于眼科医生做的一个关于眼睛知识的博客,模板整个颜色是绿色的,这位站长考虑了访客群体,他的博客访问群体大部分都是眼睛有问题的用户,绿色是给眼睛体验最好的颜色,很多用户访问他的博客都表示视力好了很多,这就是网站模板配色的力量。

3:网站的访问速度

3秒的重要性,一般网站打开的速度超过3秒打开的网站流量不会太高,用户不会浪费时间等着,所以网站的打开的速度尽量控制在3秒之内。多花点钱选一款好点的空间或者云服务就能保证网站的速度了。

4:网站的安全

网站最担心被挂马,如果用户发现访问这个网站后电脑突然中毒了,那么用户会毫不犹豫的将这个网站拉入黑名单,甚至向安全联盟举报。作为站长的你可以给网站的域名DNS换上第三方的加速DNS比如,百度云、加速乐,在给网站的服务器里安全上安全狗、360等安全软件。

总结:其实,现在草根站长做网站最难的就是做内容,网站的模板、访问速度以及网站的安全,这些都是网站的基本常识,一般的有点建站基础知识的站长都能做到,最难做到的就是网站的内容,一方面是搜索引擎提倡原创内容,另一方还要讲究用户的喜欢程度,做好内容太难了,现在大部分网站编辑写的文章标题都是写给搜索引擎看的,不是写用户看的。


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