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2015
07-06

百度取消外链功能后站长今后的路该怎么走

百度取消外链功能后站长今后的路该怎么走 - 第1张  | 枫叶树seo博客

三号晚上,百度站长平台发布了一篇资讯《超链算法升级,外链拒绝功能下线》,这个消息一发出来,就有一部分站长感到很高兴,因为他们从今天开始就可以不用再做外链民工了,但是又有一部分站长感到非常烦恼,因为百度将网站的垃圾外链全部都过滤掉了,导致一些站长辛辛苦苦做的外链全部白费。

居然,百度取消了外链功能,那么站长的重点工作应该放在哪里呢?今天小强seo就给广大的站长一些建议。

一、从现在开始,停止对网站做外链,仅重视友情链接

百度这次的超链算法已经全面升级了,从内侧到公测可以看到:算法升级后扩大了对垃圾外链的覆盖。同时,百度取消了外链拒绝功能,从今以后不再需要网站管理员进行手工拒绝,百度全自动的对垃圾外链进行处理。重点是:百度越来越对友情链接重视了,而其他网站的外链百度会当成垃圾外链过滤处理掉,但百度会信任非常小范围内的优质重要外链。例如新浪、搜狐、腾讯、A5站长网、站长之家类似知名网站平台。如果站长再继续做其他类似B2B、分类信息、论坛等外链,可能只会徒劳无功,百度识别后会当成垃圾外链过滤掉。那么,A5营销在这里建议站长从现在开始,停止对网站做外链,只把友情链接做好即可。要注意:不要触及绿萝算法!

二、从现在开始,加大建设网站内容的质量、用户体验

超链算法升级后,外链功能是真的被取消了,而且外链拒绝功能也已经下线了,站长可以再也不用对网站做外链了,只需要做好高质量友情链接的交换即可。所以,从现在开始,要加大建设网站内容的质量和用户体验。其实,百度这次将外链取消掉,主要是想让广大站长重视内容建设这块,百度不希望站长天天的为互联网制造垃圾信息,百度更多的是想让站长多做优质内容,让用户得到相应的需求和体验。关于网站内容建设,建议参考百度官方文档《编辑人员如何带着SEO思维来工作》和《百度搜索引擎网页质量白皮书》。对这块具体的就不详细写了,站长在做内容建设的时候可以参考这两篇文章。

三、从现在开始,网站优化原本的工作计划要变动一下

原本为外链而奋斗的站长、外链专员、seoer,从现在开始,网站的优化工作计划要适当的变动一下了。可以把原来的外链工作砍掉,让大部分的工作内容用在网站内容建设上和交换友情链接上。当然,如果公司或个人站长舍得花钱,可以每个月购买1-2次知名网站上的优质外链和高质量的友情链接。至于那些垃圾外链就没必要去做了。这点我就不多说了,各位公司SEOer或个人站长可以根据情况对网站优化原本的工作计划变动或微调下。

总结:其实,从这次百度系列的动作可以看出:“去技术化”是百度站长平台工具2015年的重点之一,即让站长更简单便捷的与百度进行数据交互和沟通。最后:建议广大站长,不要再去做垃圾外链,那些都是徒劳无功的。


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